Do your customers like or LOVE the service you provide?
Sure, you send customers emails for estimates and invoices, but all consumer service businesses does that (unless you still snail-mail every invoice and use carbon copies for estimates...let's get you to the 21st century!).
And yes, you have a business website, but it says the same thing as a lot of the other plumbers/electricians/HVAC/service companies in Des Moines have on their website. (No joke, I've actually seen the EXACT layout and even verbiage on different company websites!)
How do you take customers from happy with you to RAVING about you to their dog walkers, hairdressers, mechanics, or ANYONE who mentions a need for your type of service?
A better customer experience starts with your business's website that's complemented by your customized email marketing.
Ask yourself this: Do I clearly tell customers:
Above all else, do the words on your website and in your emails sound like YOUR business?
And yes, you have a business website, but it says the same thing as a lot of the other plumbers/electricians/HVAC/service companies in Des Moines have on their website. (No joke, I've actually seen the EXACT layout and even verbiage on different company websites!)
How do you take customers from happy with you to RAVING about you to their dog walkers, hairdressers, mechanics, or ANYONE who mentions a need for your type of service?
A better customer experience starts with your business's website that's complemented by your customized email marketing.
Ask yourself this: Do I clearly tell customers:
- Who I am and why they should care?
- What I do and offer them in a way they can easily understand?
- What areas I serve and how I'm different from the other service guys?
- When and why they need my services?
- How to get started and what to expect?
Above all else, do the words on your website and in your emails sound like YOUR business?
Imagine gaining more repeat business, better quality referrals, and raving customer reviews BEFORE you have to ask or, better yet, before the service is even complete.
Imagine not CONTINUOUSLY throwing money at advertising hoping the right people see it or having to remember to keep up with all the marketing avenues you use.
Imagine I'll set it all up, including creating and scheduling emails or website updates,
and YOU get all the say.
Imagine not CONTINUOUSLY throwing money at advertising hoping the right people see it or having to remember to keep up with all the marketing avenues you use.
Imagine I'll set it all up, including creating and scheduling emails or website updates,
and YOU get all the say.
Introducing Copywriter+.
Copywriter+ is a specialized marketing agency located in the heart of the Midwest - Des Moines, Iowa owned and run single-handedly by me, Kristi Kenyon. I give you copywriting (aka the words) to help your websites and email campaigns better connect with your customers and prospects. The “+” means I also do the research, get to know you and your business, as well as get it all in place and going for you. Don't worry, you're along for the ride but can focus on other areas of your business knowing I've got the driver's seat when it comes to your digital marketing. To learn more about me, click below.
When your customers like you, they are happy with your service.
When your customers love you, they will tell EVERYONE about your business.
And referrals are the lifeblood of any great service business, amirite?
When your customers love you, they will tell EVERYONE about your business.
And referrals are the lifeblood of any great service business, amirite?
My Promise:
Help your business grow by strengthening your customer relationships through better communication from estimate to end of service and beyond.
Help your business grow by strengthening your customer relationships through better communication from estimate to end of service and beyond.
So what does Copywriter+ offer?
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Website Copywriting:
It’s been said your website should be your hardest-working salesperson. Is yours? Anything you’d want your salesperson to know and explain should be there. My Essentials Package covers the main pages: Home, About Us, Services, and Contact Us. Want to go all out? Check out the other packages available, including the Big Picture Package. And, of course, the right copy helps your website get found by search engines. It’s not about filling your page with as many keywords as possible but providing relevant information. Quality over quantity! |
Email Campaigns:
From an automated Estimate Campaign or Service Campaign all the way to my Five Stars Campaign, you'll be better communicating with customers, leading more people from inquiry to invoice. To help with referrals and repeat customers, check out my Continuous Customer Care Campaign that helps you stay top of mind right when they need you. DID YOU KNOW: email is the most personal channel for business communication for:
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You'll find my packages and pricing on the Services Page.
Give me a try - learn about my Home Page Audit and Marketing Coach Services.
Give me a try - learn about my Home Page Audit and Marketing Coach Services.
